Best Books: Business
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Branding in Perspective: Self-Branding for Professional Success
Joel R. Evans | Career
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We present an overview of self-branding and then describe the steps in self-branding, differentiation/positioning, self-brand management and re-invention, the online self-brand, and several real examples of successful and unsuccessful self-branding. Conclusions and recommendations are offered. An extensive literature review is provided.
Emerge (Vol. 2)
Stephen Odum Okorie | Business
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Jeff Bezos, Bill Gates, Warren Buffett, Bernard Arnault, Mark Zuckerberg, Carlos Slim and Larry Ellison shared explosive ideas, advises and exclusive interview on how they surmounted challenges, maintained consistent profit growth, and emerge most successful businessmen in the world according to the latest ranking.According to an article in...
Managing Start Up Enterprises
Suhail Haque | Business
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With a focus on India, the book Managing Start Up Enterprises takes you deep into the insights of how one can start and manage a Start Up Venture from Scratch. Here are some pointers that readers will find in minute details inside this ebook: - What is Entrepreneurship - Who deserves to be an entrepreneur - What are the requisites of being an...
Guide to a Successful Product Launch
Shane Barker | Business
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Ever heard of the Apple Newton? What about Microsoft WebTV? It’s likely that you haven’t. Even if you’re familiar with these names, it’s probably because you read an article somewhere about failed products. Don't fall prey to these outcomes by learning how to build a winning strategy for your next product launch.
From Tweet To Hired
Patrick Ambron & Pete Kistler | Career
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Online reputation management experts Patrick Ambron and Pete Kistler show step-by-step how to leverage Twitter and social media to advance your career.
Social Media for Small Businesses
Alan Daniel | Business
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Thе rapid adoption оf social mеdіа іѕ bесоmіng more арраrеnt by the dау аnd іѕ changing thе way we dо buѕіnеѕѕ. It іѕ nо longer a mаttеr оf asking “ѕhоuld” уоu use ѕосіаl media tо mаrkеt уоur buѕіnеѕѕ, but “hоw” you ѕhоuld. Thіѕ booklet wіll hеlр you craft a ѕосіаl media...
The Blueprint
Chris Thomason | Business
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The Blueprint is an ingenious and novel approach for smart ways to grow your business – because it’s written as a novel. It’s a journey of how two small-business owners reinvigorate their stalled businesses in just two weeks to achieve the dreams they’d initially had when they started out.The book contains a series of short exercises that...
Certified Management Accountant (CMA), Part 1
Muhammad Zain | Business Textbooks
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CMA Part 1 - Financial Reporting, Planning, Performance and Control - 2019
Certified Management Accountant (CMA), Part 2
Muhammad Zain | Business Textbooks
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CMA Part 2 - Financial Decision Making - 2019
