Service Sellers Master Course by Ken Evoy - HTML preview
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1. DAY 1 Intro to Business Basics
Being a great service seller is NOT aboutselling. It’s about PREselling.

Goal-of-the-DAY... This is the only DAY where you have nothing to do except read the material. Actually, that’s wrong... Your Goal-of-the-DAY is to understand, understand deeply, the concepts outlined here, culminating with the concept of PREselling to maximize Conversion Rates. It’s the foundation of building income through content.
With this goal in mind...
