How to Build a World-Class Internet Lead Generation Program by Peter Geisheker - HTML preview
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Table of Contents
About the author, Peter Geisheker
What is an Internet Lead Generation System
The 3 stages of the Internet Sales Funnel
B2B Inbound Content Marketing: Why the 2 biggest excuses for not doing it are completely false
The financial reward for testing hundreds of different Internet ads
Lead Program Checklist 1: Website Setup
Checklist 2: Social Media Account Setup
Checklist 3: Facebook Advertising
Checklist 4: Google AdWords Setup
Checklist 5: Email marketing setup
Checklist 6: Landing Page Setup